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new direct mail campaign starts this week

Our second round of direct mail for LifePoint will hit mailboxes this week. We did our first round before our grand opening last year. We did the design in-house and have been working with Rush Printing to handle the printing and mail services. We will be mailing four different postcards to the same 25,000 households over the next four weeks.

Here are the final proofs (click the thumbnail to see a larger picture):

Card One

Card Two

Card Three

Card Four

Join the discussion One Comment

  • Cory Miller says:

    Ken, glad to see you are using direct marketing with postcards and able to do the size mailing you’re doing!

    Have you thought about some sort of a giveaway?

    I recently did a series about booklet giveaways if you’re interested here

    Blessings! BTW, nice use of Digg (where I found your article)!